The Ramadan and Eid period once again serves as a catalyst for retail sector stocks, with ERAA shares seen as having attractive potential.

Historically, the disbursement of the holiday allowance (THR) has driven household consumption, including non-essential spending such as gadgets and lifestyle products.

This seasonal pattern is often reflected in stronger same-store sales growth (SSSG) and more solid year-on-year (YoY) sales performance compared to other quarters.

Amid this momentum, shares of PT Erajaya Swasembada Tbk (ERAA) are considered to present an appealing opportunity.

The company’s network scale has grown by 37.5% since the end of 2022, supported by business diversification targeting the active lifestyle segment. New growth lines are projected to contribute around 25%–30% of total revenue in the coming years.

Abdul Azis, an analyst at Kiwoom Sekuritas, projects ERAA’s revenue growth to exceed 5%, based on its five-year average revenue performance.

“The launch of the iPhone 17 is seen as one of the key catalysts for ERAA, given that smartphones and tablets contribute nearly 80% of total revenue,” he said in a statement on Monday (March 2).

According to him, strong enthusiasm for this flagship product has the potential to boost sales volume and improve product mix, thereby supporting margin expansion and reinforcing the company’s retail network expansion momentum.

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